AP 0573: Can I Have More Than One Target Customer Type?

Today’s question comes from Serena, who is struggling to determine who her target customer is. Can she have more than one type of target customer? Serena’s website is http://thriftdiving.com. In this episode, I mention the post by Kevin Kelly called…

How We Turned $250 into $25,000: The Story No One Tells You

This is the story of how Andrew Stachel and I, along with the help of many friends and mentors (S/O Nina Kravetz), built an organization called Charity Wear.

AP 0572: Can I Include Interviews in a Paid Product?

Today’s question comes from Jakub, who asks about including interviews in a paid product. Should he compensate the people he interviews? Do you have a question about creating paid products? Record it at http://www.askpat.com. Today’s sponsor is Pipedrive, the customer…

AP 0572: Can I Include Interviews in a Paid Product?

Today’s question comes from Jakub, who asks about including interviews in a paid product. Should he compensate the people he interviews? Do you have a question about creating paid products? Record it at http://www.askpat.com. Today’s sponsor is Pipedrive, the customer…