Branding is crucial to the success of the business. It gives unique features and establishes a differentiated position of the organization in the market that engages the right employees and attracts the right customers.
It was a decade ago when people were introduced to Bitcoin and blockchain technology. Both were scrutinized for being shady, with some going as far as calling it a scam. There are many who are still not convinced with Bitcoin and other cryptocurrencies, but the same can’t be said about blockchain technology.