Mastering lead generation requires you to be a bit of a jack of all trades. You need to be able to attract prospects to your funnel, write informative (and persuasive) content and convert.
Creating engaging content is one of the biggest struggles brands face. First of all, it’s time-consuming, but it’s also tricky to know what to write about to stand out.
If you’re one of those brands that feels like they’re running uphill through treacle when it comes to content, listen up.
You want more leads, right?
You want more customers, right?
Good salespeople are busy. They’re making cold calls, following up with inbound leads, reaching out to referrals, and conducting sales meetings. I see a lot of salespeople struggle with taking their sales game to the next level. One of the culprits is usually knowing what tasks to attack first, and how to prioritize everything that is demanding attention.