Organic search dropping: What’s a marketer to do?

So what’s a marketer to do? Paid search is taking over more real estate on Google. Google eliminated the right rail paid search ads and cut the map pack from 7 listings down to 3. But that still means often the organic search results often fall below the fold, meaning not on the first browser window.

5 Tips for your Online Marketing Technique

Online marketing is an exceptionally strong tool that almost every business can benefit from. Internet marketing will assist you to reach consumers that you would be unable to reach through typical marketing avenues. It can help you to increase your image, increase the interest in your company, and increase the traffic to your company.

Applying the 80/20 Rule to Business and “Racking the Shotgun”

When it comes to launching a product for our business, it’s important to gauge our prospective consumer’s interest in the product before we create it.