Inc.: 3 Ways to Be a Better LinkedIn Connection

If you’ve resolved to do better on LinkedIn this year, hooray for you. Just know that it means more than updating your experience, uploading a new headshot and making sure your contact information is current. In short: It’s not all…

Inc.: A Guy Totally Wastes $1 Million to Get Followers and the Most Popular Tweet in History

Japanese billionaire fashion retailer Yusaku Maezawa wanted to be more than successful. He wanted to be Internet famous. So, he offered on Twitter to let 100 people share a ¥100 million prize–about $921,000–if they followed him online by today and…

Inc.: 3 Ways to Combat Facebook's 50 Percent Drop in Page Engagement

You and your team may have created the content equivalent of Moby Dick, but unless you’re using the right marketing tools and can distribute your content to the right people at the right times, no one’s going to care. Distribution can mean the…

Inc.: 6 Simple Ways to Grow a Massive Following for Your Email Newsletter

When it comes to content marketing, it's difficult to find a channel that's more reliable than an email newsletter. Unlike social media platforms and search engine algorithms, email addresses change much less frequently and are also a direct line of communication…